Privacy Policy

Last updated: April 2025

Welcome to Beauty Lab by Laura (“we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you:

Visit our website at beautylabbylaura.nl
Fill in contact or booking forms
Purchase services or products online (including training courses)
Make payments via Stripe
Subscribe to our newsletter

Please read this policy carefully. By using our website or services, you agree to the collection and use of your information as described here.

1. Information We Collect

a) Information you provide directly

Contact & booking forms: name, email address, phone number, selected service, preferred date/time, message
Account & purchase: billing name, billing address, email, phone, payment details (via Stripe)
Newsletter sign-up: email address

b) Information we collect automatically

Usage data: IP address, browser type, pages visited, time spent on pages, referring/exit pages
Cookies & tracking: WordPress session cookies, Google Analytics (anonymized), Facebook Pixel

2. How We Use Your Information

We use your data to:

Process bookings and purchases, including sending order confirmations and receipts
Communicate with you about your appointment, course or any questions you submit
Manage and improve our services, website functionality and user experience
Send you marketing communications (if you’ve opted in), such as special offers, new courses and salon news
Comply with legal obligations and protect our business and clients

3. Stripe Payments

All online payments are handled securely through Stripe. We do not store your full credit/debit card details on our servers. Stripe collects and processes your payment data under its own Privacy Policy; please review it here:
https://stripe.com/privacy

4. Sharing & Disclosure

We will not sell or rent your personal information to third parties. We only share your data with:

Service providers (e.g. Stripe, Versum, email platform) to fulfill bookings and payments
Legal authorities, if required by law or to protect our rights
Marketing partners, but only if you opt in to third-party communications

5. Cookies & Tracking

We use cookies to:

Remember your preferences (language, session)
Analyze site usage via Google Analytics (anonymised)
Implement Facebook Pixel for ads targeting (opt-out via your Facebook settings)

You can disable cookies in your browser settings, but some parts of the site may not function correctly.

6. Your Rights

Under the GDPR and Dutch privacy law, you have the right to:

Access your personal data
Correct inaccurate information
Delete your data (the “right to be forgotten”)
Restrict or object to processing
Data portability
Withdraw consent at any time (for marketing communications)

To exercise these rights, please contact us at info@beautylabbylaura.nl.

7. Data Retention

We keep your personal data only as long as necessary for the purposes listed above, or as required by law. Booking records are retained for a minimum of 7 years for tax and accounting purposes.

8. Security

We implement industry-standard security measures (SSL/TLS encryption, secure servers, regular backups) to protect your data. However, no method of internet transmission is 100% secure—please use unique, strong passwords for your account.

9. Children’s Privacy

Our services are not directed to children under 16. We do not knowingly collect data from minors.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted here with an updated “Last updated” date. Your continued use of the site constitutes acceptance of the revised policy.

Contact us
If you have questions or concerns, please email info@beautylabbylaura.nl or write to:
Beauty Lab by Laura
Tarasconweg 2, 5627 GB Eindhoven, NL
+31 6 19 92 66 44

Thank you for trusting us with your personal information. We look forward to serving you!